Our packaging is going to be mainly based around the rum bottles casing. In the brief it states that Bacardi want the new products etc to 'flirt' with their customers. Me and Andy both agreed there is no harm in a bit of flirting and sexiness.
I chose to use these bottles and packaging as examples due to their curvy unique shapes. What is also nice about these examples are their use of colour, layout and type. It all works - from the names of the brand to the finishing touch's on the packaging their a beautiful piece of design.
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