Heineken - Commercial Gods

It has to be said - Heineken are commercial gods. With their recent walk in fridge ad - I decided to have a look at other designs which have been produced for them. And below I have my favorite. We all know 3D is getting big at the minute - and this huge ad board uses shadows to its absolute advantage. Heineken - not only a great drink but also a brilliant advertisement producer.
I will be inspired by this for its minimalistic design. The only type on the artwork is down the bottom right corner and on the Heineken bottle. This is brilliant use of space, layout and colour.